See You Out There

Connecticut Fire Dept PSA

This Emmy® Award-winning commercial PSA helped the International Association of Fire Chiefs recruit new volunteers.

Nearly three-fourths of the fire departments in the United States are volunteer, as is the case in Connecticut. Nearly all volunteer fire departments across the state are facing staffing shortages, with fewer and fewer citizens stepping up to volunteer as older generations retire. Attempting to engage new audiences with a cinematic flair, the PSA campaign "See You Out There" was written and directed by our good friend Matthew Troy, a volunteer firefighter and filmmaker, and produced in partnership with the CT Fire Chiefs Association and International Association of Fire Chiefs. Every firefighter/rescuer featured in this film is an actual volunteer firefighter. Visit www.everydayheroct.org for more information, or to learn how you can join your local CT fire department.